MrBeast once shut down Disneyland for a private date, reportedly spending around $500,000 to empty the park, ride attractions alone, and have dinner by Cinderella’s Castle with no crowd. It was part of a larger $1M video that also included private chefs, Gordon Ramsay, and a rented private island. The spend wasn’t about flexing wealth. It was a calculated content investment. The spectacle created attention, the attention drove views, and the views fed back into revenue, brand power, and future s